Borders of the Al Maya Group is a household name in the UAE and has currently been awarded with a Superbrands Status. Borders is a one-stop shop for everyone, with books that are powerful and allow individuals to be literally inspired. Borders opened its first store in 2006 and since then has revolutionized the book retail in the Middle East and have soon become a place for knowledge and entertainment in the United Arab Emirates and Gulf region, offering a wide range of books, stationery, toys and games.